Introduction to Creating Successful Events
Patrick and Carrie on how to create successful events and differentiate yourself in a virtual world.
In This Episode
Patrick and Carrie talk about the following:
- How top brands can convert in-person events to virtual ones by transitioning to a broadcast format.
- The “blessing in disguise” and how these new events allow for more guest interaction.
- Creating a magical and memorable experience for attendees through the element of surprise.
- The importance of paying attention to detail to understand end goals.
- The strategy behind defining your audience and aligning it with your brand (Who, How big, etc.)
- What event producers are doing wrong, and how you can keep an eye out for potential mistakes.
- The concept of small event, big audience and how you can scale your event by attracting a larger audience.
- Transformation in the world and how event planners can navigate this new space and execute an event of the future.
- How to not just focus on the obvious, but to make better decisions for your brand by going above and beyond and showing up for your audience.
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Perfectly Planned and Executed Events
[fusebox_track_player url="https://traffic.libsyn.com/secure/eventlabstudios/Perfectly_Planned_and_Executed_Events.mp3" social_twitter="true" social_facebook="true" social_linkedin="true" social_email="true" ] Become more profitable by reducing the complexity while planning and marketing virtual events by knowing exactly what needs to be done before, during and after the event. Surrounding yourself with the right people who understand your brand can increase efficiency and have a huge impact on results for viewers and attendees. Today, Patrick and Carrie are joined by Briana King who works in marketing and production at EventLab Studios. In This Episode: Patrick
Creating an Event People Will Talk About
[fusebox_track_player url="https://traffic.libsyn.com/secure/eventlabstudios/Creating_an_Event_People_Will_Talk_About.mp3" social_twitter="true" social_facebook="true" social_linkedin="true" social_email="true" ] How to create a virtual event for your guests goes beyond coordinating brand colors and bold logos. Whether your event is in person or online, the main goal should be to make an impact in your attendees’ lives. In this episode, you’ll discover what it really takes to create an event that people will be talking about for months afterward. In This Episode Patrick and Carrie talk about the following: How to design